STRATEGY & CREATIVE
MAKING NEW FANS
We don’t believe in traditional sponsorships. We believe in strategic partnerships that solve real problems for our clients and forge meaningful, long-term relationships with their consumers. We give brands a role in music culture and establish an authentic language to communicate with fans through impactful creative work.
MAKING THE BRAND PALPABLE
We made it real and converted ‘seizing opportunity’ into a dare-to-dream campaign. Over 10,000 customizable dream bottles saw the light, and we damn hope that all those gutsy beer-loving dreamers will see their dreams come true.
Chances are they will, as it’s been proven that unleashing your biggest dreams fuels not only your own drive to step up but also affects others to back you up.
LIPTON'S ICETEA QUIZ
We were tasked to turn every terrace in a summer playground with the Lipton Terrace Quiz. The audience were able to grab a-cold Liptons Ice tea, and challenge friends to spin the wheel.
MEATLESS FARM PIONEERING 100% PLANT BASE
HWR designed a booth at the industry-leading Anuga 2021 fair in Cologne. To make their flavor stand out amongst a zillion competing food brands. We translated their pea-based goodies for the greater good into a playful narrative that gives voice, face, and taste. Hijacking playful tools such as color blocking, poppy graphics, words, and phrases to communicate the brand’s many tasty stories.
BUD IN MIAMI
Stakes is high. Is it a bird? Is it a plane? It’s De La Soul. We couldn’t do a BUD X Miami experience without a proper waterfront mansion party. High tides, boat rides and skylines. A night to remember.
THE WORLD'S FIRST ELECTRONIC MUSIC MUSEUM EXPERIENCE
Hybrid, interactive, and mobile, Our House takes over Amsterdam dance club during the daytime. We designed the interior of the hybrid space, the facade, and the adjacent lifestyle shop.